Kill your agency - English Version: Because everybody can be highly creative
Jul 2015 · Haufe-Lexware
Ebook
200
Pages
family_home
Eligible
info
About this ebook
Ideas are not an accidental product! Everyone can be inventive and develop ideas that are creative and thus effective. Lukas-Pierre Bessis' new and successful method for developing ideas also considers aspects of neuro marketing. It is easy to use, sound and practice-approved by renowned companies.
About the book:
- With recommendations from Amir Kassaei (Chief Creative Officer, DDB Worldwide) and Julian Boulding (President thenetworkone)
- Creative Effectiveness: How it works and what it brings
- The six factors of effectiveness for a creative idea
- Numerous examples from practice, for viewing and downloading
About the author
Lukas-Pierre Bessis Lukas-Pierre Bessis ist Industriekaufmann, Diplom-Sprecher undKommunikationspädagoge. Er hat als Führungskraft im Marketing,Creative Director und CEO Finance gearbeitet.
Rate this ebook
Tell us what you think.
Reading information
Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.
